Business

Whatever happened to Vulcan Capital and how family offices struggle with their brand

2MMB23H FILE - In this Oct. 9, 2003 file photo, Paul Allen, Microsoft co-founder for the dedication of the Paul G. Allen Center for Computer Science and Engineering at the University of Washington in Seattle. Prior to his death on Monday, Oct. 15, 2018, Allen invested large sums in technology ventures, research projects and philanthropies, some of them eclectic and highly speculative. Outside of bland assurances from his investment company, no one seems quite sure what happens now. (AP Photo/John Froschauer, File)

Vulcan, the family investment group of the late Paul Allen and his sister Jody Allen, was the pinup model of the family office world for much of its existence. Rebranded and broken up a few years ago, its brand is a shadow of its former self, although it’s important to add that it continues to invest very successfully. 

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